Rob Hobson
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USERNAME:101165 ?
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Trying to start a Bevolution with my new "seriously twisted" beverage cap. |
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| LOCATION: | Newnan, GA | PURPOSE: | Grow an Existing Business |
| MEMBER SINCE: LAST LOGIN: |
9/30/09 1/31/10 |
INTERESTS: | Inventions, Patents & Copyrights Small Business & Entrepreneurship |
Personal Profile |
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| About Me: |
My Name is Rob Hobson, I live in Atlanta, Ga, and co-run a small, family owned beverage concentrate plant in Newnan, Ga. I am 42 years old, have a beautiful wife - Jenni, 2 sons - Zac 11, Spencer 10, a 5 year old daughter - Summer, a German Shepherd - Sophie, and - I can not forget the new addition - Rocky the gold fish. |
Business Description |
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| About My Business: |
I co-run a family owned beverage concentrate plant on Fresh Bru Drive, in Newnan, Ga. Fresh Bru is not a beer but a premium quality liquid tea concentrate. 8 years ago, I got the idea that if I could somehow maintain a separation of the tea concentrate from the water until time of use, I could create a 100% natural, great tasting Fresh Bru retail tea. I met an aerospace engineer at a tradeshow, we traded ideas, and the rest is (soon to be) history. My focus was on the beverage cap. The result, afer 5 years, is a beverage cap that looks and functions just like a standard sport cap. The big difference is that when the user twists off the cap, the twist motion releases liquid flavor, vitamins, etc. from within the cap into the bottle. The beverage IS the cap - just add water. We currently have two sport cap versions - both patented - that will fit any standard beverage bottle. The outward dimensions of the cap are the exact same as a regular sport cap. So - the caps can be shipped in bulk anywhere in the world for less than 1/2 cent per unit cost - to be put on bottles by any bottler with standard bottling equipment. No change over parts or plant modifications are required. We have standardized close to 50 flavor formulas, have done extended shelf-life on these, and can easily create flavors with a 2 year shelf life. Vitamin formulations have been tested and have been proven to maintain 100% vitamin effectiveness. No current drink on the market can make this claim. We built a one-of-a-kind high speed filling machine that will fill and assemple caps at 400+ per minute. We launched last year with 2 U.S. Companies, have several new product launches now - both here and abroad, and have several very high profile/high volume contracts pending. I have 2 employees that run the fill line. Otherwise, I am a one man show. I am looking for between 1-2 million dollars to be able to create an infastructure to take this business to the next level. I am projecting $600,000 in revenue this year and I am not able to take the time to even go out and sell this. Interested companies - Pepsi, Cott, Wal-Mart, KFC, Kraft Foods. This business could easily move from 600,000 to $60 Million in 2 years. I just need some money, guidance, and help to make that happen. |
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