- Market Directly to the Consumer
- Party Plan
- Direct Mail
- Telemarketing
- Multilevel Marketing
- Television Infomercials
- Pay-Per-Call
- Internet
- Market Through the Government
- Market Through Distribution Channels
- Market Through Foreign Trade
- Market Through Specialty Channels
- Market Through Email
- Retail Stores
- Sales Promotion
- Media Outlets
- Entrepreneur Profile
- Start-Up Costs
- Operating Costs
- 20 Financing Approaches
- Choosing a Bank
- 4 Cs of Credit
- Underwriting
- Loans
- Equity Financing
- Extending Credit
- Equipment Leasing
- Venture Capital
- Angel Investors
- Personal Guarantees
- Bookkeeping and Financial Statements
- Entrepreneur Profile
- Tax Basics
- Income Taxes
- When To Pay
- Minimizing Taxes
- Home Business
- Travel and Entertainment Expenses
- Automobile Expense and Mileage
- Retirement Plans
- Medical Expenses
- Sales and Use Taxes
- Property Taxes
- W-4 and I-9
- W-2, W-3 and Form 1096
- FICA, Social Security and Medicare
- Unemployment Taxes
- Form 1099
- Payroll
- Business Tax
- Excise Tax
- Tax Tips
- Audits
- Business Insurance Agents
- Workers’ Compensation
- Property Insurance
- General Liability
- General Medical
- COBRA
- Directors and Officers
- Employment Practices Liability
- Errors and Omissions
- Product Liability
- Operations
- Business Interruption
- Disability
- Life
- Claims
- IRS Section 125
- Home-Based Business
- Entrepreneur Profile
- Nondisclosure Agreement
- Sale of Goods Agreement
- Sale of Specialty Goods Agreement
- Terms and Conditions
- Promissory Note
- Guarantee
- Corporation Articles of Incorporation
- Corporation Bylaws
- Bank Resolution
- IRC Section 83 Election
- Independent Contractor Agreement
- Employment Agreement
- Sexual Harassment Policy
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Steven D. Strauss
Author of The Small Business Bible |
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ORDER NOW: The Small Business Bible |
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Tom Severance
Author of Business Start-Up Guide |
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ORDER NOW: Business Start-Up Guide |
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Stephanie Chandler
Author of The Business Startup Checklist & Planning Guide |
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ORDER NOW: The Business Startup Checklist & Planning Guide |
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Joe Kennedy
Author of The Small Business Owner's Manual |
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ORDER NOW: The Small Business Owner's Manual |
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There are a variety of tests that help assess your potential entrepreneurial success. Most calculate a numerical score that you can then compare with what “typical” or “successful” entrepreneurs score. These are fun and entertaining, especially if you score well. The answers that tend to indicate entrepreneurial ability are usually quite obvious so it is important to answer the questions without trying to guess the preferred response. Of course, the test merely compares your results with what the author believes are the best entrepreneurial responses. It is not scientific, and there are certainly many exceptions to the standard. Take the tests. They’re interesting and you may learn something. However, don’t take the results too seriously.
Common sense and experience should persuade you that successful entrepreneurs have certain traits. You would likely describe the prototype, “perfect” entrepreneur as follows:
- A goal setter who writes down clear, realistic, challenging, attainable objectives
- Tenacious, determined, and patient enough to complete the job
- Honest, fair, optimistic, cooperative, and tactful
- A straightforward and effective verbal and written communicator
- Self-confident and self-directed
- Driven to compete and succeed against self-imposed standards
- Not afraid of failure; able to deal with and learn from it
- A moderate risk-taker who takes carefully calculated risks with a strong chance for success
- A decision-maker who takes the initiative
- A hands-on learner
- Has a strong drive and energy level maintained through good diet and exercise habits
- A smart worker as well as a hard worker
- Open-minded with a tolerance for ambiguity and uncertainty
- Exercises practical judgment with good critical thinking skills, problem-solving ability, and creativity
- Aware of personal strengths and weaknesses and the appropriate use of outside resource people
- Has specialized technical knowledge within the business
- Has good numbers sense and strong analytical ability
- Has a healthy respect for money and the ability to use it effectively and appropriately
Excerpted from Business Start-Up Guide © 2002, Tycoon Publishing



