- Market Directly to the Consumer
- Party Plan
- Direct Mail
- Telemarketing
- Multilevel Marketing
- Television Infomercials
- Pay-Per-Call
- Internet
- Market Through the Government
- Market Through Distribution Channels
- Market Through Foreign Trade
- Market Through Specialty Channels
- Market Through Email
- Retail Stores
- Sales Promotion
- Media Outlets
- Entrepreneur Profile
- Start-Up Costs
- Operating Costs
- 20 Financing Approaches
- Choosing a Bank
- 4 Cs of Credit
- Underwriting
- Loans
- Equity Financing
- Extending Credit
- Equipment Leasing
- Venture Capital
- Angel Investors
- Personal Guarantees
- Bookkeeping and Financial Statements
- Entrepreneur Profile
- Tax Basics
- Income Taxes
- When To Pay
- Minimizing Taxes
- Home Business
- Travel and Entertainment Expenses
- Automobile Expense and Mileage
- Retirement Plans
- Medical Expenses
- Sales and Use Taxes
- Property Taxes
- W-4 and I-9
- W-2, W-3 and Form 1096
- FICA, Social Security and Medicare
- Unemployment Taxes
- Form 1099
- Payroll
- Business Tax
- Excise Tax
- Tax Tips
- Audits
- Business Insurance Agents
- Workers’ Compensation
- Property Insurance
- General Liability
- General Medical
- COBRA
- Directors and Officers
- Employment Practices Liability
- Errors and Omissions
- Product Liability
- Operations
- Business Interruption
- Disability
- Life
- Claims
- IRS Section 125
- Home-Based Business
- Entrepreneur Profile
- Nondisclosure Agreement
- Sale of Goods Agreement
- Sale of Specialty Goods Agreement
- Terms and Conditions
- Promissory Note
- Guarantee
- Corporation Articles of Incorporation
- Corporation Bylaws
- Bank Resolution
- IRC Section 83 Election
- Independent Contractor Agreement
- Employment Agreement
- Sexual Harassment Policy
|
Joe Kennedy
Author of The Small Business Owner's Manual |
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ORDER NOW: The Small Business Owner's Manual |
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Tom Severance
Author of Business Start-Up Guide |
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ORDER NOW: Business Start-Up Guide |
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Steven D. Strauss
Author of The Small Business Bible |
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ORDER NOW: The Small Business Bible |
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Stephanie Chandler
Author of The Business Startup Checklist & Planning Guide |
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ORDER NOW: The Business Startup Checklist & Planning Guide |
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Going into debt, or debt financing, is one way to fund expansion. The
other is called equity financing. Many growth-stage small businesses
use equity financing to fund expansion plans. As its name implies, eq-
uity financing occurs when you sell part of the business in exchange for
capital. The deal can take many forms, from the sale of shares in a corporation
to adding a partner to adding members to your LLC. As in the
startup stage, equity financing often comes from nonprofessional investors
such as family members, friends, business associates, or industry
colleagues.
The other form of equity funding comes from professional investors
known as venture capitalists (VCs) and angel investors. VCs
are typically groups of wealthy individuals or financial institutions
and most specialize in a few industries that the members know well.
In the Silicon Valley for example, the lion’s share of VCs are former
computer executives who want to invest in new high-tech startups.
Angels are individuals who want to invest in growth-opportunity
businesses.
VCs, while certainly on the lookout for the Next Big Thing, more
often look to invest in companies that are three-to-five-years old that
have a solid plan and sound management team in place able to execute
that plan. VCs will look at and listen to hundreds of pitches and plans
before investing in the cream of the crop.
Excerpted from The Small Business Bible © 2004, John Wiley & Sons, Inc.



