Table of Contents
- Market Directly to the Consumer
- Party Plan
- Direct Mail
- Telemarketing
- Multilevel Marketing
- Television Infomercials
- Pay-Per-Call
- Internet
- Market Through the Government
- Market Through Distribution Channels
- Market Through Foreign Trade
- Market Through Specialty Channels
- Market Through Email
- Retail Stores
- Sales Promotion
- Media Outlets
- Entrepreneur Profile
- Start-Up Costs
- Operating Costs
- 20 Financing Approaches
- Choosing a Bank
- 4 Cs of Credit
- Underwriting
- Loans
- Equity Financing
- Extending Credit
- Equipment Leasing
- Venture Capital
- Angel Investors
- Personal Guarantees
- Bookkeeping and Financial Statements
- Entrepreneur Profile
- Tax Basics
- Income Taxes
- When To Pay
- Minimizing Taxes
- Home Business
- Travel and Entertainment Expenses
- Automobile Expense and Mileage
- Retirement Plans
- Medical Expenses
- Sales and Use Taxes
- Property Taxes
- W-4 and I-9
- W-2, W-3 and Form 1096
- FICA, Social Security and Medicare
- Unemployment Taxes
- Form 1099
- Payroll
- Business Tax
- Excise Tax
- Tax Tips
- Audits
- Business Insurance Agents
- Workers’ Compensation
- Property Insurance
- General Liability
- General Medical
- COBRA
- Directors and Officers
- Employment Practices Liability
- Errors and Omissions
- Product Liability
- Operations
- Business Interruption
- Disability
- Life
- Claims
- IRS Section 125
- Home-Based Business
- Entrepreneur Profile
- Nondisclosure Agreement
- Sale of Goods Agreement
- Sale of Specialty Goods Agreement
- Terms and Conditions
- Promissory Note
- Guarantee
- Corporation Articles of Incorporation
- Corporation Bylaws
- Bank Resolution
- IRC Section 83 Election
- Independent Contractor Agreement
- Employment Agreement
- Sexual Harassment Policy
Contributing Authors
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Stephanie Chandler
Author of The Business Startup Checklist & Planning Guide |
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ORDER NOW: The Business Startup Checklist & Planning Guide |
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Steven D. Strauss
Author of The Small Business Bible |
|
ORDER NOW: The Small Business Bible |
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Tom Severance
Author of Business Start-Up Guide |
|
ORDER NOW: Business Start-Up Guide |
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Joe Kennedy
Author of The Small Business Owner's Manual |
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ORDER NOW: The Small Business Owner's Manual |
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Idea Checklist
Use these three checklists to analyze your business and product ideas:
Seven Primary Criteria:
- Is it effective? (Does it work?)
- Is it efficient? (Is it an improvement over status quo?)
- Is it compatible with human nature?
- Is it compatible with your goals?
- Is the timing right?
- Is it feasible? (Can we do it, and is it worth it?)
- Is it simple?
Value Engineering Principle:
- What is it?
- What does it do?
- What does it cost?
- What else will do the job?
- What does that cost?
US Navy Checklist:
- Will it increase production--or improve quality?
- Is it a more efficient utilization of staff?
- Does it improve methods of operation, maintenance, or construction?
- Is it an improvement over the present tools and machinery?
- Does it improve safety?
- Does it prevent waste or conserve materials?
- Does it eliminate unnecessary work?
- Does it reduce costs?
- Does it improve present methods?
- Will it improve working conditions?
Maintain the proper perspective in all this. You need to love your work, be an expert in it, and have some experience and education related to it. You must also ensure there is a market for what you sell. You need a sustainable competitive advantage over others in the same market.
Excerpted from Business Start-Up Guide © 2002, Tycoon Publishing