marcysworld
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USERNAME:marcysworld ?
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CONTACTS 17
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Global Multi-Award Winning Entrepreneur and Internet eCommerce Pioneer creates simple solution to solve the online frustration of the Corporate, Group and Leisure Traveler |
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| LOCATION: | Marina del Rey, CA | PURPOSE: | Raise Capital for a Business |
| MEMBER SINCE: LAST LOGIN: |
8/10/09 1/04/10 |
INTERESTS: | Banks, Lending & Financing Internet & Technology |
Personal Profile |
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| About Me: |
Marcy Jo Anderson is a highly accomplished entrepreneur with the vision and experience to create a global brand. She is an expert at taking an idea from inception to the delivery of a quality product direct-to-consumer. Her entrepreneurial spirit and proven track record have generated over $500,000,000. In “niche market” sales throughout her extensive career. Her leadership qualities, focus and endless attention to detail are the integral aspects of her ongoing success. “Desire, Intergrity and Hard Work = $UCCE$$” EXPERTISE
CAREER ACCOMPLISHMENTS:
Entrepreneur - Brand Development & Global Marketing “Direct-To-Consumer” Development: Marcy and her company, The M.J. Anderson Company, Inc. Created, Manufactured and Distributed hundreds of products within a variety of merchandise categories inspired by Oscar® , Emmy® and Gemini® Award winning licensed intellectual properties including: Lord of the Rings®, HIGHLANDER®, Xena™ & Hercules™, Marvel®, Spider-Man®, Conan®, Zorro®, Peter Pan®, Legendary Heroes™ and several others.
Quality fan collectibles were distributed by Davis•Anderson Merchandising Corp (formerly Davis•Panzer Productions, Inc.) including a worldwide partnership with Anchor Bay Entertainment, Inc. to distribute complete series Video and DVD sets manufactured exclusively by Technicolor® . leather jackets, various apparel and accessories, gold and silver jewelry, limited edition signed and numbered collectibles and a complete array of products inspired by entertainment based intellectual properties. An exclusive international partnership with Marto® ,the world’s finest creator of authentic collectible swords and armour handcrafted by fifth generation artisans exclusively in Toledo, Spain launched a niche market of fine crafted collectibles inspired by fan-based worldwide intellectual properties. Direct-to-Consumer: Created and marketed with distribution partner niche fan-based sales via Internet and Catalogue in excess of $250,000,000.
Catalogue Development: Marcy and her in-house “elite” award winning team of designers, published authors and internationally recognized artisans, created a showcase of over 50 full-color collectible catalogues, ranging from 8 to 98 pages. Call Center: Company-owned boutique 60-seat call center which handled 100% of all of all in-bound and out-bound direct-to-consumer sales and marketing communication. Database: Developed a company owned database of over 3 million fans and consumers through creative marketing and media campaigns. Marketing: Created marketing campaigns for Television, Internet and Print which directly targeted the fans and consumers of each film and/or television intellectual property. Internet eCommerce: Pioneered 1996 launch of The Official HIGHLANDER® website which was the first of several in-house designed, developed and launched intellectual properties over a 10 year period and approximately 2,500 web pages including: Lord of the Rings®, Xena™ & Hercules™, Marvel®, Spider-Man®, Conan®, Zorro®, Peter Pan®, Legendary Heroes™ and several other domains and hundreds of affiliates. Self-funded and self-sustaining without banner advertising, each page mirrored merchandise available via catalogue and opened additional opportunities for cross-promotion via outbound call-center campaigns. Each website hosted its own community forum (blog). APPAREL INDUSTRY
“Queen of Men’s Wear” Experience:
The JC Penney Company, Wal-Mart, Sears, Best Buy, Corporate Programs for national department and apparel chains such as: May Company, ZCMI, Macy’s, Gimbel’s, Carter Hawley Hale, Allied Stores, Sak’s, The Gap, Jeans West, Miller’s Outpost, Marshall’s and our United States Military PX’s globally servicing the men and women and their families of the United States Army &Air-Force Exchange, Navy and Marine Corp. Multi-year track record of successful sales & marketing, product development, merchandise planning, innovative P.R. campaigns and consumer promotions with an endgame result of maximized dollar turn and increase profits. Corporations and Responsibilities: Speedo® - Executive Vice President and Director of National Accounts JimmyZ® - Executive Vice President Hobie® Apparel, division of Great American Shirt Company, Inc - Vice President & Director of National Accounts. Created Morey Boogie® Bodywear Oscar of California® - Vice President & Partner Clients: |
Business Description |
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| About My Business: |
Marcy’s World “TLC” Travel, Lifestyle & Concierge MarcysWorld.com is the Turn-Key solution to save time, effort and money by "marrying" Personal Touch with High-Tech for the world's largest industry "Travel" Adding in necessary components such as Concierge and related Lifestyle products targeting the Baby Boomer Generation and Corporations the team at MarcysWorld.com will utilize a combination of cross-promotions and affiliate campaigns to create consumer loyalty and enhance employee benefits. The company was designed to market directly to the “less savvy” Internet user by offering a vast array of visual elements which incorporate a simple “Click Through” portal to the provider and immediate client service from the professionals assigned to each company, organization or individual traveler. Marcy’s World and Archer Travel, a leader in the corporate travel industry since 1952, have formed an alliance to utilize Archer’s numerous Airline, Hotel and Cruise contracts, plus custom designed travel and concierge incentive programs nthrough the finest global concierge service Conciant. The negotiated discounts will save Corporations, Groups, Sports Teams, Entertainment Industry and other large entities time and money when booking travel directly with an experienced travel professional. Marketing and promotion expert Outside the Box will handle the incentive promitional marketing and Mogreet will spearhead direct to employees and consumers via instant messenging utlizing their cutting edge Video Text messenging technology. Case Study: Organization "A" spent 6.4 million dollars on international travel during their fiscal 2008-2009 year. Reservations, concierge and all other related tasks were performed by clerks, assistants, HR and whomever was available, thus taking time away from their daily tasks and responsibilities. Average estimate 13,500 "employee perfomance hours" were wasted on trying to figure out details in a non-related industry from their organization. A modest estimate from the MarcysWorld.com team projected an immediate first year savings of $1,000,000.00, PLUS: increased employee productivity, personal service from Travel, Lifestyle and Concierge professionals 24/7. Additional details and profit structure available upon personal meeting. |
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