Asked by:

GCrest

Global Crest

Reidsville, NC

Question: What to call my new product line of businesses

Posted 04/29/2009 at 08:04 PM in Planning & Startup

 Hi. I have created a product line as part of my LLC's  biz development purpose. The product line is called the "adVenture Start Up". This comes from my enjoyment of creating new concepts for unique businesses, and being asked by people in the arts about developing their own business. I also did some research on my twitter account, and found that some  people want to start a business, but do not know what kind to start. 

Through my company, Global Crest, I create a new concept for a business, develop what it does and how it will earn revenue, then set up its presence on a social network (via Ning.com). I already have three of them finished, and will be selling them in the form of an Ebay auction beginning May 15, 2009. Each of these early-stage ventures are one of a kind, which means I do not create just one like the other. I need help in what I should call them in a generic sense.

Should I promote them as "pre-start up " businesses, "pre-launch" ventures, "early stage" ventures, or another name? This is almost like I am selling my intellectual property (business idea and model of how it will work in a more basic sense) and setting it up for the entrepreneur to purchase, then they will be able to take this model and establish it as an official business without having to come up with their own concept. 

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Answers [3]Oldest | Newest
Interesting concept.  The first thing that comes to mind is how will you describe it on Ebay without giving them the information for free?  How will you determine of the business is a good fit for the potential buyer?   Anything with the name of Venture makes it appear as if you are getting partners or funding. Pre-startup or Pre-launch would be good, that way it is obvious that it is in the "PRE" stage and they are not buying an established business.

Wayne Pehrson
505-720-3510
www.the-team.us

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Wayne Pehrson has 7 Answers and 63 points



The idea in very interesting, and has the opportunity to lead into any number of additional revenue generating forms.  Here are some branding ideas for promotion of the concept.

1. "Venture Templates"-broad description of the type of product.
2. "Plug & Plan" business templates-  describes the concept of quick set up.
3. "Business launch kits" - idea of an all-in-one kit for the entrepreneur. 


Hope this helps. 

Andrew
Andrew David Consulting + Planning
www.andrewdavidconsulting.com
Ph: 727.457.8681

Andrew Carney
Andrew David Consulting + Planning
Ph: 727.457.8681
Email: info@andrewdavidconsulting.com
Site: www.andrewdavidconsulting.com

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Andrew David has 1 Answers and 10 points



How did you do on your ebay auction???


Laura Abbott
Marketing Consultant
MARKETING MASTERS GROUP

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Laura Abbott has 67 Answers and 69 points